Streetwear — Profile 31: Dafa Hoja & Profile 32: Rootsgear Clothing Co.   

By Tessa Johnson
Name Dofa Hoja
Category Fashion
Country USA

About the Company: Dafa Hoja is the first Pakistani-American apparel company that sells chic athleisure apparel and accessories made exclusively by designers; and artists of Pakistani descent, they also donate 50%-70% of their online sales to regions within Pakistan.

Featured Product: Wrap up your 2020 by showing love for your community with the For The Culture sweatshirt ($49.95 USD).

Website: www.dafahoja.com

Name Rootsgear Clothing Co.
Founder Sunmit and Tanmit Singh
Category Fashion
Country USA

About the Company: Siblings Tanmit and Sunmit Singh are the dynamic designer duo behind the South-Asian inspired brand Rootsgear Clothing Co; it started as a passion project which matured into “the go-to” marketplace for cutting edge designs for athleisure style.

Featured Product: The Hanji Hello x Haf And Haf Mint Hoodie ($55 USD). We love the stunning graphics and the eye-popping tone.

Website: www.rootsgear.com

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Tessa Johnson

Tessa (@tessajstyle) holds a diploma in Fashion Business Management from George Brown College and has Fashion Coordination and Styling certification from Ryerson University. She has been ANOKHI Magazine’s Fashion Editor for the last four years covering the runways from Toronto to India. Her love for pop culture, red carpet style and DIY’s keeps her finger on the pulse of what is hot.

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